Leadership

The core team that founded Intensity Analytics have been working together for more than 25 years, building a series of successful businesses, employing thousands of people, and developing key technologies for the secure management of information and critical systems. We've been called upon in times of national crisis to provide no-bid critical services to all three branches of the Federal government, and we have held many contracts with the Fortune 500, major computer industry companies, financial organizations, and many other entities that have sought our team. We have a history of building the right products for the right times. We have founded two major industries and built one of the best-selling large-scale Content Management software tools in the world. Along with our colleagues, we bring deep experience and training to solving the most complex challenges in cybersecurity.

John D. Rome, CEO, Chairman, & Co-Founder

Founder, software architect, and technology inventor. After passing the Minnesota Bar decades ago, John sidestepped the practice of law in favor of staying with software development, his lifelong passion. Instead of writing wills and trying cases, he has developed large-scale computer programs to automate virtually every facet of the practice of law and several other industries. Along the way, he launched five innovative businesses, descendants of which endure today. A veteran entrepreneur, his professional happiness comes from creating high-tech jobs — not to mention entire industry segments. Fluent in Microsoft technologies, when not creating new uses for automation helpful to the non-tech world, John spends hobby time developing spherical trigonometric algorithms to further his interest in astronomy. On the personal side, he plays guitar, sings with Bethann at the Warrenton Presbyterian Church and spends as much time as possible with the families of the four children and 14 grandkids.

Tom Ketcham, President, CIO, & Co-Founder

Founder, world-class technologist, and inventor. Tom has been a serial entrepreneur for more than twenty years, helping manage and guide businesses from the start-up phase to over 500 employees. As Systems Engineering undergraduate at George Mason University, he co-founded a GIS/urban-planning laboratory that led to his first commercial venture. He was among the early pioneers on the web in 1993, and has designed countless solutions which have ranged from novel data capture routines and visualization components, to half-million line technology suites forming the basis for high-end, critical information management solutions, to patent-pending behavioral analytics platforms. He is a noted inventor of many key software technologies now found in the offerings of companies like Fujitsu, EMC, and others. Tom has consulted with entities like Microsoft, Johnson & Johnson, Capital One, IHS Global Insight, the US House of Representatives, and the US Navy, in areas such as orchestrating the flow and security of information through state-of-the-art systems, many of which he created. He is an accomplished speaker, published photographer, a doting father of four, an active member at Warrenton Presbyterian Church and volunteer with a variety of community organizations.

Bethann Rome, Vice President, Business Intelligence & Co-Founder

Founder, process architect and former opera singer. An unlikely career path? The common element among these is the ability to recognize, visualize and manipulate patterns.

Bethann applied those skills to the challenges of creating efficient, reliable processes to manage the analog-to-digital conversion of large collections of information which was essential to move business into the Automation Age. One of her notable inventions was the use of OCR to identify and route the management of documents through a processing line bason on their content, rather than in the order in which they were found in the file. The result was that every operator did not have to be trained to analyze every type of document – they could specialize, thus improving the speed and quality of the effort overall. Following her pioneering work in the development of the automated information processing pipeline, she recognized that the creation of an electronic document repository relieved the constraints inherent in having an entire workforce in one place at the same time, thus establishing a foundation for the "Telework" or "Work From Home" trend. Most recently, Bethann and her co-founders developed a patented approach to enabling an AI/ML system to recognize the distinct traits of individuals by observing the way they type. When not working on solving business problems such as uniformity of product (quality control), achieving a predictable production/delivery rate and keeping employers and employees on the same page when they are not in the same place, Bethann sews dresses for underprivileged girls in Haiti – hundreds of them.

Bill Moher, Chief Marketing Officer

Bill Moher is an investor in Intensity Analytics and has served as CMO since 2022. Bill spent 19 years as an Executive and Shareholder in Tallan Inc., a Microsoft focused National Systems Integrator Partner that was acquired by EY (formerly Ernst & Young) in 2023. In that time with Tallan, Bill, a Carnegie Mellon University trained software developer and systems architect, held many client-facing roles with customers nationwide from startups to Fortune 500 Enterprises. Additionally, he managed the sales and marketing functions for Tallan for over 5 years as EVP. Bill lives in Arlington, Virginia and is also a consultant and investor in a number of social ventures, including a leading cell and gene therapy company headquartered in Rockville, MD. Bill has volunteered with FEMA, Red Cross, DARPA, and the Calvert Marine Museum in various initiatives and acts as an advisor to a number of early stage ventures.

Mackenzie Fribance, Vice President, Strategic Initiatives

Mackenzie is widely-recognized for his career-long success helping clients reduce the cost and risk associated with securing and protecting their information. Most recently, he was a Vice-President for information management giant Iron Mountain. While at Iron Mountain, Mackenzie led his region in sales, along with major initiatives in M&A, Growth, Safety, Organizational Development, Employee Engagement and Community Involvement. Prior to joining Iron Mountain, Mackenzie was COO of a privately held national transportation and logistics firm with a similarly impressive track record of accomplishment. He holds a bachelor’s degree from University of British Columbia, lives in Broomfield, CO and can be found after hours coaching soccer, skiing, golfing, hiking and enjoying Colorado with family and friends.

Scott Cotter, CFO

Entrepreneurial senior executive with extensive experience providing operational and chief financial leadership to manage and grow enterprise value in emerging growth companies. Established record of success as a visionary in leading and mentoring start-up and accelerated growth organizations through implementation of metric based management tools to develop new revenue streams and improve organizational performance and employee engagement.

Jonathan Nystrom, Vice President, Business Development

Jonathan is a serial entrepreneur with a passion for customer experience and for making disruption feel as comfortable as it can. He started his technology career at document imaging and mass storage pioneer Intrafed, Inc. where he first met the Intensity Analytics founding team, and has since held leadership and growth positions in start-ups, public companies, and most recently at the Big 4 professional services firm EY (formerly Ernst & Young).

Jonathan Galentine, CTO

Jonathan Galentine, Chief Technology Officer, joins Intensity Analytics from Ntiva, Inc., an award-winning IT managed service provider based in Tysons Corner, Va. As Chief Technology Officer for Ntiva, he led the in-house design of a nationally-ranked cloud platform and helped Ntiva become The Washington Business Journal’s No. 1 place to work in 2012 and 2013. Previously, Jonathan ran Nexpoint Technologies as Vice President. He co-founded the Harrisonburg, Va.-based web hosting company at the age of 15 and over the following decade grew the business to more than 10,000 customers worldwide. Jonathan also holds a bachelor’s degree in Computer Science from Virginia Tech.

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